Fuelling Your Web3 Marketing, with Andy Lark


What is an Outlier Mentor?

Outlier wouldn’t be the world’s largest Web3 accelerator were it not for our strong network. In addition to the dozens of subject matter experts that work directly with our teams to help them develop and execute their products, branding, and partnerships, we also employ a sophisticated network of mentors.

These mentors come from all corners of the tech, Web3, and marketing fields. We wanted to give you a glimpse of the kind of tailored support which you can expect to receive as part of our program.

Mentor Spotlight

Meet Andy Lark, one of our longest-standing and most beloved mentors. Andy is a global CMO, serial entrepreneur, and founder and a seasoned Web3 advisor. Andy has scaled one of the most successful SaaS start-ups into a global software powerhouse, helped raise billions in startup capital, and built one of the largest e-commerce sites in the world.

Having been involved in the early days of Web1 through to the app revolution of Web2, Andy is passionate about ushering in the next generation of the web

Mid-Program Workshops

That’s why mentors like Andy are a crucial part of how we help startups thrive. As part of each program, Andy gives two workshops on marketing and branding. His workshops have consistently scored in the top percentile by our founders, with testimonies that Andy has helped them completely redefine their value proposition.

Let’s take a look at a clip from one of our workshops 

Andy on The Metaverse Podcast

Want to learn what fuels Andy about the Web3 space? He recently sat down with our Chairman and Founder Jamie Burke to talk about what it means to be a Web3 founder and where the space is heading

If you’ve watched this clip, you’ve probably got so many questions that you want to ask Andy. So do we.

Q&A with Andy Lark

That’s why our Program Manager Ruth Galvin did an exclusive behind the scenes Q&A with Andy to give you some great behind the scenes looks into what drives Andy about Web3 and working with startups.

In entering our Base Camp and Ascent programs, startups get to work with Andy and dozens of mentors just like him to take their projects to the next level. Whether it’s refining their pitch decks, articulating their value propositions, or connecting with potential partners and investors, the Outlier network is here to help.

And once you’re an Outlier, always an Outlier.

If you want to get in touch with our team to discuss how we can work together:

> Apply to our accelerator program here.

> Register your interest to become a mentor here.

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