Eunika Sot joined Outlier Ventures in early 2023 as a Marketing Advisory Manager. She is a Web3 native who started her own crypto company in 2018, and took it through ups and downs of multiple cycles. Her focus at Outlier is helping startups create end-to-end go to market strategies focused on leveraging most up to date marketing frameworks and cross-disciplinary expertise. She is also a science-fiction writer, and public speaker featured by Bloomberg who enjoys ambient techno.
In an industry where attention is fleeting and differentiation is everything, compelling storytelling is a strategic advantage. Yet many Web3 founders struggle to communicate what
The expression, “If something is for everybody, then it’s for nobody” is practically gospel in the world of marketing. That’s exactly what you’re doing when
In Summary In Q2 of 2024, we’ve successfully accelerated builders across three streams: AI, DePIN, and RWAs. We extend our sincere thanks to all participants
Program review – in summary 21 companies successfully completed their journey through three accelerator streams: Futureverse, Bitcoin, and Wormhole. We extend our heartfelt gratitude to
The Importance of Market Segmentation in Web3 Marketing The expression, “If something is for everybody, then it’s for nobody” is practically gospel in the world
Program review – in summary 21 companies graduated from 4 accelerator streams; Walmart Store N°8, Polygon, Zero Knowledge and NEAR We want to thank all
Program review – in summary Eight companies have graduated from the Aptos x Outlier Move Accelerator. Those eight companies are working to redefine the Web3
OUTLIER VENTURES NEWSLETTER
Get a weekly dose of Web3 alpha—original research, fundraising insights, event invites, and market analysis to help you outpace the competition. We unpack the trends shaping the next decade of the Internet so you can build faster, scale better, and invest smarter.
