The Future of Customer Acquisition and Community Monetization
The evolution of customer acquisition to a more sustainable “Community as a Service” (CaaS) model. A discussion around how lack of “number go up” sent us “questing”, and a bet that communities are the key to unlocking the next layer of value creation. Acquiring users in crypto now is akin to the earliest men hunting […]
Beyond the hype: is Web3 a socio-cultural system?
What is Web3? And what makes it so transformative? In this piece, we break down the history of Web3, focusing on why it’s culture is so important.