podcasts

Applying a Vertically Driven Approach to Web 3 and DeFi, Stani Kulechov of Aave

podcasts

Applying a Vertically Driven Approach to Web 3 and DeFi, Stani Kulechov of Aave

September 2020

Posted by

Charlotte Kapoor

Head of Strategic Partnerships

At Outlier Ventures Charlotte is responsible for building the profile of Outlier Ventures by strengthening the connectedness in their ecosystem, from founders and investors to academia and media. Charlotte is in the investment committee at the firm, as well as overseeing communication for both Outlier and their portfolio. Prior to working at Outlier Ventures Charlotte was a Business Director at a range of different marketing agencies, helping clients with product development, branding and growth. ...read more

Stani talks about why coming out of the Nordics so early Aave (previously ETH Lend) they had no choice but to be community financed and therefore driven as well as the challenges and benefits of being a first mover in Web 3, and why in DeFi there are no competitors only direct or indirect cooperation. We explore how they evolved their token, its features and governance over time and their Vertical rather than purely Horizontal approach to product development and customer acquisition as well as how he believes DeFi will both interact with and consume Fintech.

Posted by Charlotte Kapoor - September 2020

September 2020

Posted by

Charlotte Kapoor

Head of Strategic Partnerships

At Outlier Ventures Charlotte is responsible for building the profile of Outlier Ventures by strengthening the connectedness in their ecosystem, from founders and investors to academia and media. Charlotte is in the investment committee at the firm, as well as overseeing communication for both Outlier and their portfolio. Prior to working at Outlier Ventures Charlotte was a Business Director at a range of different marketing agencies, helping clients with product development, branding and growth. ...read more

Key Themes:

  • Community financing vs VC
  • Being first mover in Web 3
  • The origins of DeFi
  • Why do the Nordic countries punch above their weight in DeFi
  • Evolving token economies and governance
  • Professionalising DeFi, tackling risk and security
  • Vertical vs Horizontal business models in crypto

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